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The vision of the Miss High School pageant is to combine Beauty with Purpose by uniting the energy and flair of the youth with the sense of responsibility and caring derived from contributing to the various communities from which the contestants originate.
The pageant is aimed at identifying bright, young individuals who will be ambassadors to represent High School students in South Africa, in various initiatives, with the main one being the Girl Power initiative.
The objective of the pageant is to empower young girls through education by means of the winners getting bursaries for university and participating in charity work therefore building social awareness.